Harley-Davidson retails highest litre-class bike in India


Harley Davidson retails most premium bike in India

American bike model, Harley-Davidson has topped the premium bike section with a ten% enhance in its market share since FY2011. The gross sales achievement comes after the producer re-entered the market in partnership with Hero MotoCorp. In response to the Financial Instances, the market share of the producer stood at 37% within the final fiscal 12 months 2012, whereas it was 27% within the monetary 12 months 2011.

This gross sales demand was pushed largely by Harley-Davidson’s new ADV-Pan America 1250 – and the Sportster S. In response to knowledge shared by Society of Car Producers (SIAM), Hero MotoCorp offered 601 models of Harley-Davidson bikes. Which 531 models have been litre-class bikes. As compared, HD offered solely 206 models in FY2011.

HD Pan America 1250
HD Pan America 1250

In terms of different premium bike producers in India, Triumph Bikes India offered 336 models, Kawasaki Motors India offered 283 models, Suzuki Bikes India offered simply 233 models, and Honda Motorbike & Scooter India liter-class bikes. Bought solely 71 models. India in FY22. Aside from Hero MotoCorp’s distribution community, a number of customer-centric incentives have additionally fueled demand.

Ever since Hero MotoCorp took over the operations of the H-D in India, they’ve arrange 13 full dealerships and 10 full licensed service facilities throughout India, that are unique to Harley-Davidson clients. And relating to customer-centric initiatives, mobilizing the Harley Homeowners Group (HOG) was essential. Greater than 540 Harley-Davidson house owners from throughout the nation participated within the Western HOG rally in Mahabaleshwar from April 9-10 this 12 months after a spot of two years. The subsequent HOG rally is scheduled to be held in Hyderabad from August 26-27.

HD  Sportster S
HD Sportster S

Hero MotoCorp took over the distribution of Harley-Davidson bikes, equipment and merchandise in India in October 2020. The corporate has since established a separate vertical for its enterprise of Harley-Davidson merchandise and merchandise distribution within the nation.



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