Badminton Affiliation of India indicators three-year cope with Yonex


The sport of badminton in India received an enormous enhance after the Badminton Affiliation of India (BAI) signed a Rs. Sponsorship deal price Rs 75 crore with Japanese sports activities tools manufacturing firm Yonex for 3 years.

Because of this ‘mega industrial partnership’, as claimed by BAI, Yonex will present tools to all BAI tournaments, camps and academies. In return, they’ll get title sponsorship rights for all tournaments to be organized underneath the aegis of the nationwide badminton physique.

The deal got here after the federation invited tenders from high tools producers final month. In a later addendum, BAI categorically said that they have been searching for bidders whose common annual turnover globally within the final three monetary years is a minimal of Rs. 300 million. Along with this, BAI additionally wished the applicant to have an excellent base in India as he had deposited Rs. Common annual turnover of 200 crores obligatory within the nation.

Nevertheless, BAI common secretary Ajay Singhania later clarified that they require the applicant to meet both of the 2 standards.

With Yonex being so well-liked in India, it appeared to be the one one able to bidding for the rights. He despatched his utility on the final day of submission – April 26. BAI, in an try to woo different bidders, prolonged the deadline until April 30, however with no success.

It’s discovered that Chinese language manufacturing firm Victor didn’t submit the bid doc even after downloading it.

BAI President Dr Himanta Biswas Sarma was joyful that this historic occasion would give monetary stability to the federation as they work tirelessly to unfold the game to each nook and nook of the nation.

“We’re actually very pleased with this new deal and can present us with monetary stability going ahead and assist us develop and promote the game within the nation,” Sarma stated.

Singhania stated that this historic deal confirms that BAI is among the greatest Olympic sports activities federations in India.

“This can be a enormous growth for badminton within the nation and additional cements our popularity as among the finest Olympic sports activities federations in India. That is unprecedented and can take badminton to the subsequent degree within the nation.


Edited by Sudeshna Banerjee



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